Market Overview:

The demand of global Sports Bra Market size & share in terms of revenue was worth of USD 43725 Million in 2021 and it is expected to surpass around USD 95324.6 Million mark by 2028, growing at a compound annual growth rate (CAGR) of approximately 12.6% during the forecast period 2022 to 2028.

The sports bra market has been growing steadily over the past few years, and it is expected to continue to do so in the coming years. The rise in women's participation in sports and fitness activities has been one of the primary drivers of this growth.

The global sports bra market is segmented by type, activity, distribution channel, and geography. There are various types of sports bras available, including compression bras, encapsulation bras, and combination bras. Compression bras are designed to compress the breasts against the chest wall to reduce movement, while encapsulation bras have separate cups to support each breast individually. Combination bras offer a mix of compression and encapsulation support.

The sports bra market is also segmented by activity, with bras designed for high-impact activities like running, aerobics, and dance, as well as low-impact activities like yoga and Pilates. The distribution channels for sports bras include online retail, specialty stores, and department stores.

Some of the key players in the sports bra market include Nike, Adidas, Under Armour, Reebok, Lululemon, and Victoria's Secret. These companies offer a wide range of sports bras in different styles, colors, and sizes to cater to the diverse needs of consumers.

Overall, the sports bra market is expected to continue to grow as more women take up sports and fitness activities, and as companies continue to innovate and improve the design and functionality of sports bras.

The Sports Bra market research report comprises a thorough examination of the current and future scenario of this industry vertical. The research highlights major trends and opportunities, as well as challenges, for various segments and sub-segments, while broadening the company horizon. The study report also includes extensive information based on past and present patterns across several industry verticals to help find various expansion prospects. Throughout the forecast period, several estimations regarding market share, market size, and industry growth rate are presented. The research includes information on competitive analysis as well as consumption habits and pricing strategies depending on the Sports Bra market.

Scope of Sports Bra Market Report:

A recent market research report added to repository of Intellectual Market Insights Research is an in-depth analysis of Global Sports Bra Market. On the basis of historic growth analysis and current scenario of Sports Bra market place, the report intends to offer actionable insights on global market growth projections. Authenticated data presented in report is based on findings of extensive primary and secondary research. Insights drawn from data serve as excellent tools that facilitate deeper understanding of multiple aspects of global Sports Bra market. This further helps users with their developmental strategy.

This report examines all the key factors influencing growth of global Sports Bra market, including demand-supply scenario, pricing structure, profit margins, production and value chain analysis. Regional assessment of global Sports Bra market unlocks a plethora of untapped opportunities in regional and domestic market places. Detailed company profiling enables users to evaluate company shares analysis, emerging product lines, pricing strategies, innovation possibilities and much more.

The report covers the all the aspects of industry with dedicated study of key players that includes market leaders, followers and new entrants by region. PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors by region on the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give clear futuristic view of the industry to the decision makers.

Sports Bra Market Drivers:

The sports bra market is driven by several factors, including:

Growing participation of women in sports and fitness: As more women take up sports and fitness activities, the demand for sports bras has increased. Sports bras provide the necessary support and comfort during physical activities, which has made them an essential part of women's workout gear.

Increasing awareness about the benefits of sports bras: There is growing awareness among women about the benefits of wearing sports bras during physical activities. Sports bras offer better support, reduce breast pain and discomfort, and prevent long-term damage to breast tissues.

Technological advancements: The sports bra market has seen significant technological advancements in recent years, with the development of new materials, designs, and features. For instance, some sports bras are now designed with moisture-wicking and odor-resistant materials, while others have adjustable straps and removable padding.

Fashion trends: Sports bras have become a fashion statement, and many women now prefer to wear them as outerwear. This has led to an increase in demand for sports bras with trendy designs, colors, and patterns.

E-commerce: The rise of e-commerce has made it easier for consumers to shop for sports bras from the comfort of their homes. Online retailers offer a wide range of sports bras at competitive prices, which has contributed to the growth of the sports bra market.

Overall, the sports bra market is expected to continue to grow as more women become interested in sports and fitness, and as companies continue to innovate and improve the design and functionality of sports bras.

Sports Bra Market Trends:

Some of the current trends in the sports bra market include:

Sustainable and eco-friendly materials: Consumers are increasingly concerned about the environmental impact of their purchases, and this trend has extended to the sports bra market. More companies are now using sustainable and eco-friendly materials in the production of their sports bras, such as recycled polyester, organic cotton, and bamboo.

Inclusivity and diversity: The sports bra market is becoming more inclusive and diverse, with companies offering a wider range of sizes and styles to cater to different body types and shapes. There is also a growing trend towards using models of different sizes and skin colors in advertising campaigns.

Customization and personalization: Consumers are looking for sports bras that are tailored to their individual needs and preferences. This has led to a rise in customization and personalization options, such as adjustable straps, removable padding, and different levels of support.

Integration with technology: The sports bra market is incorporating technology into its products, with features such as heart rate monitors, moisture-wicking fabrics, and antimicrobial treatments. These features enhance the performance and comfort of the sports bras, making them more appealing to consumers.

Athleisure: The athleisure trend, which involves wearing sports-inspired clothing outside of the gym, has had an impact on the sports bra market. Consumers are looking for sports bras that can be worn as both workout gear and everyday wear, leading to a rise in stylish and fashionable sports bras.

Overall, the sports bra market is evolving to meet the changing needs and preferences of consumers, with a focus on sustainability, inclusivity, customization, technology, and style.

Sports Bra Market Restraining Factors:

The sports bra market has witnessed significant growth in recent years, but there are still some restraining factors that could impact its growth in the future. Here are a few factors to consider:

Lack of awareness: Despite the growing popularity of sports bras, many women are still unaware of the benefits of wearing one during exercise. This lack of awareness could limit the market's growth potential.

High cost: Sports bras can be expensive, especially those that offer high levels of support and performance. The high cost could be a barrier for some consumers who are looking for more budget-friendly options.

Limited size range: Many sports bra brands offer a limited size range, which can be frustrating for women who do not fit into the standard sizes offered. This could limit the market's potential audience.

Competition from athleisure: The rise of athleisure wear has led many women to opt for more versatile clothing options that can be worn both during exercise and in everyday life. This could limit the demand for sports bras specifically designed for exercise.

Limited style options: While there are many different styles of sports bras available, some women may feel limited in their options compared to traditional bras. This could impact their willingness to purchase a sports bra for exercise.

Report Coverage:

The report will cover the qualitative and quantitative data on the sports bra market. The qualitative data includes latest trends, market players analysis, market drivers, market opportunity, and many others. Also, the report quantitative data includes market size for every region, country, and segments according to your requirements. We can also provide customize report in every industry vertical.

Report Scope and Segmentations:

Key Players Strategies in the Market:

The sports bra market is highly competitive, with many key players competing for market share. Here are some strategies that key players are using to remain competitive in the sports bra market:

• Product Innovation: Key players in the sports bra market are constantly innovating and introducing new products to meet the changing needs and preferences of consumers. They are investing in research and development to create sports bras that offer better support, comfort, and performance.
• Marketing and Advertising: Key players are using various marketing and advertising strategies to increase brand awareness and promote their products. They are leveraging social media, influencers, and events to reach their target audience and build a strong brand image.
• Strategic Partnerships and Collaborations: Key players are forming strategic partnerships and collaborations with other companies to expand their product offerings and reach new markets. For example, some key players have collaborated with fitness studios or retailers to offer exclusive products and promotions.
• Mergers and Acquisitions: Key players are also engaging in mergers and acquisitions to consolidate their market position and expand their product offerings. For example, some key players have acquired other sports bra brands to diversify their product portfolio and increase their market share.
• Sustainable Practices: Key players are increasingly adopting sustainable practices in their manufacturing processes and supply chains. They are using eco-friendly materials, reducing waste, and implementing ethical labor practices to appeal to consumers who value sustainability.

In summary, key players in the sports bra market are using various strategies to remain competitive and meet the changing needs and preferences of consumers. These strategies include product innovation, marketing and advertising, strategic partnerships, mergers and acquisitions, and sustainable practices.

Sports Bra Market Players Analysis:

Here are some of the key companies that are profiled in the sports bra market:

• Adidas AG
• ASICS Corporation
• Calvin Klein, Inc.
• Gap Inc.
• Hanesbrand, Inc.
• Jockey International, Inc.
• Nordstrom Inc.
• Ralph Lauren Corporation
• Champion (Hanesbrands Inc.)
• Columbia Sportswear Company
• Lululemon Athletica Inc.
• Moving Comfort (Brooks Sports, Inc.)
• New Balance, Inc.
• Nike, Inc.
• PUMA SE
• Reebok International Ltd. (Adidas AG)
• Shock Absorber (DBApparel UK Ltd.)
• Sweaty Betty Ltd.
• Under Armour, Inc.
• Victoria's Secret (L Brands, Inc.)

These companies are the major players in the sports bra market, with a significant market share and a strong presence in the industry. They offer a range of sports bras with different designs, styles, and features to meet the needs and preferences of consumers. They are constantly innovating and investing in research and development to improve their products and stay competitive in the market. These companies also engage in marketing and advertising campaigns to promote their products and build brand awareness.

Key Industry Developments:

The sports bra market has undergone significant developments in recent years, driven by changing consumer preferences and technological advancements. Here are some key industry developments in the sports bra market:

Innovative designs: Sports bra manufacturers are incorporating new materials and design features to enhance performance and comfort. For example, some brands are using moisture-wicking fabrics to keep wearers dry and comfortable during exercise.

Sustainability: There is a growing trend towards sustainable and eco-friendly production methods in the sports bra market. Some brands are using recycled materials to make their bras, reducing their environmental impact.

Inclusivity: Brands are expanding their size ranges and offering a wider variety of styles to cater to women of all shapes and sizes. This inclusivity is helping to make sports bras more accessible to a wider audience.

Athleisure integration: As athleisure wear becomes more popular, some sports bra brands are incorporating more versatile designs that can be worn both during exercise and in everyday life. This helps to broaden the appeal of sports bras beyond just athletic use.

Online retail: The growth of e-commerce has made it easier for consumers to purchase sports bras online, leading to increased competition and a wider range of options for consumers.

Overall, these developments are helping to drive growth in the sports bra market and create new opportunities for both established brands and new entrants.

• In June 2022, Nike announced the launch of new sports bra technology called BooB Robot, which is claimed to change the way sports bras are created.
• In January 2022, Under Armor collaborated with the University of Portsmouth and Dr. Joanna Scurr to create UA Infinity Bra.

Sports Bra Market Segmentation Analysis:

By Type

The sports bra market can be segmented by type based on the level of support provided by the bra. There are typically three types of sports bras available: compression bras, encapsulation bras, and combination bras.

Compression Bras: These sports bras are designed to compress the breasts against the chest wall to reduce movement during high-impact activities. They provide a snug fit that helps to minimize bounce and discomfort. Compression bras are typically made from stretchy, breathable materials that wick away sweat and moisture.

Encapsulation Bras: These sports bras have individual cups that support each breast individually, similar to a regular bra. They provide more support and shaping than compression bras and are recommended for medium-impact activities. Encapsulation bras are often made from lightweight, moisture-wicking fabrics that provide a comfortable fit.

Combination Bras: These sports bras combine the features of both compression and encapsulation bras to provide maximum support during high-impact activities. They typically have individual cups for each breast and a compressive band that wraps around the chest. Combination bras are often made from high-performance fabrics that offer both breathability and moisture-wicking properties.

The choice of sports bra type depends on the activity level and personal preference of the wearer. High-impact activities such as running, jumping, or intense aerobics require maximum support, and therefore a combination or encapsulation bra may be more suitable. On the other hand, low-impact activities such as yoga or walking may only require a compression bra. It is essential to choose a sports bra that fits well, is comfortable, and provides adequate support for the activity at hand.

By Application

The sports bra market can also be segmented by application, based on the specific sports or fitness activities that the bra is designed for. The following are some of the main application segments in the sports bra market:

Running: Running sports bras are designed to provide maximum support and comfort during high-impact activities like jogging and running. They typically feature compression or combination designs with wide, adjustable straps and breathable, moisture-wicking fabrics.

Yoga and Pilates: Sports bras designed for yoga and Pilates are typically less supportive than those for high-impact activities. They often have soft, stretchy fabrics with minimal padding or underwire to allow for maximum freedom of movement.

Gym and Fitness: Sports bras designed for gym and fitness activities offer moderate support and comfort. They are usually made from moisture-wicking materials and have a compression or encapsulation design.

Swimming: Sports bras designed for swimming or water sports are made from quick-drying, chlorine-resistant fabrics. They typically have a compression design with adjustable straps and a racerback for maximum support.

Other Sports: Some sports require specialized sports bras. For example, sports bras for horseback riding may have more coverage and padding to prevent chafing, while those for dance may have a more stylish design.

In summary, the sports bra market is segmented by application based on the specific needs of different sports and fitness activities. The design and features of sports bras vary depending on the application, with some bras offering maximum support and comfort, while others offer more flexibility and freedom of movement.

By End Users

The sports bra market can also be segmented by end-users, which refer to the people who use sports bras for their intended purpose. The following are some of the main end-user segments in the sports bra market:

Women: Women are the primary end-users of sports bras. Sports bras are designed to provide support and comfort during physical activity, and they are especially important for women who engage in high-impact activities such as running, jumping, or intense aerobics. Women's sports bras come in a range of sizes, styles, and designs to suit different body types and preferences.

Girls: Girls who participate in sports and other physical activities also require sports bras. Girls' sports bras are typically designed to provide less support than adult sports bras and are available in a range of sizes to accommodate the growing bodies of young girls.

Men: Although less common, men who engage in high-impact sports may also require sports bras to provide support and comfort. Men's sports bras are designed differently than women's sports bras and are often referred to as "compression shirts" or "chest binders."

Medical and Post-Surgical: Sports bras are also used for medical purposes, such as after surgery or during breast cancer treatment. These sports bras are designed to provide gentle support and compression to aid in healing and recovery.

The report also helps in understanding Global Sports Bra Market dynamics, structure by analyzing the market segments, and project the Global Sports Bra Market size. Clear representation of competitive analysis of key players by type, price, financial position, product portfolio, growth strategies, and regional presence in the Global Sports Bra Market make the report investor’s guide.

Regional Analysis:

The sports bra market has a global presence and is growing at a rapid pace, with increasing awareness about the benefits of wearing sports bras during physical activity. Here are some regional snapshots of the sports bra market:

North America: North America is the largest market for sports bras, accounting for the majority of the global market share. The market is driven by the increasing participation of women in sports and fitness activities, as well as a growing trend of athleisure wear.

Europe: Europe is another significant market for sports bras, with increasing demand for functional and fashionable sports bras. The market is driven by a growing interest in health and fitness and a trend towards eco-friendly and sustainable clothing.

Asia-Pacific: The Asia-Pacific region is a fast-growing market for sports bras, driven by the increasing popularity of fitness and sports activities. The market is expected to grow at a rapid pace due to rising disposable income, changing lifestyles, and increasing awareness about the importance of active wear.

Latin America: The Latin America market for sports bras is growing due to increasing participation in sports and fitness activities, as well as a trend towards athleisure wear. Brazil is a key market in this region, with a growing demand for functional and stylish sports bras.

Middle East and Africa: The Middle East and Africa market for sports bras is growing due to increasing interest in fitness and wellness, as well as a growing trend towards athleisure wear. South Africa is a key market in this region, with a growing demand for high-quality sports bras.

Sports Bra Market Report is also available for below Regions and Country Please Ask for that

North America

• U.S.
• Canada

Europe

• Switzerland
• Belgium
• Germany
• France
• U.K.
• Italy
• Spain
• Sweden
• Netherland
• Turkey
• Rest of Europe

Asia-Pacific

• India
• Australia
• Philippines
• Singapore
• South Korea
• Japan
• China
• Malaysia
• Thailand
• Indonesia
• Rest Of APAC

Latin America

• Mexico
• Argentina
• Peru
• Colombia
• Brazil
• Rest of South America

Middle East and Africa

• Saudi Arabia
• UAE
• Egypt
• South Africa
• Rest Of MEA

Points Covered in the Report:

• The points that are discussed within the report are the major market players that are involved in the market such as market players, raw material suppliers, equipment suppliers, end users, traders, distributors and etc.
• The complete profile of the companies is mentioned. And the capacity, production, price, revenue, cost, gross, gross margin, sales volume, sales revenue, consumption, growth rate, import, export, supply, future strategies, and the technological developments that they are making are also included within the report. This report analysed 12 years data history and forecast.
• The growth factors of the market are discussed in detail wherein the different end users of the market are explained in detail.
• Data and information by market player, by region, by type, by application and etc., and custom research can be added according to specific requirements.
• The report contains the SWOT analysis of the market. Finally, the report contains the conclusion part where the opinions of the industrial experts are included.

Key Reasons to Purchase:

• To gain insightful analyses of the Sports Bra market and have comprehensive understanding of the global market and its commercial landscape.
• Assess the production processes, major issues, and solutions to mitigate the development risk.
• To understand the most affecting driving and restraining forces in the market and its impact in the global market.
• Learn about the Sports Bra market strategies that are being adopted by leading respective organizations.
• To understand the future outlook and prospects for the Sports Bra market. Besides the standard structure reports, we also provide custom research according to specific requirements.

Research Scope of Sports Bra Market:

• Historic year: 2015- 2019
• Base year: 2020
• Forecast: 2021 to 2028
• Representation of Market revenue in USD Million

Sports Bra Market Trends: Market key trends which include Increased Competition and Continuous Innovations Trends: